Longing for smoother, straighter hair?
Hair gloss treatments are often met with confusion these days. What exactly does it do? How are they different than hair color? And why is everyone getting them? Don’t worry, we wondered the exact same things.
A gloss will repair any summer damage
Spent a little too much time in the chlorine and sun this summer? We recommend you get a gloss. It actually repairs your hair and undos all that damage, so you’ll feel a lot better. The gloss will return texture and deep condition your strands for ultimate silkiness and shine.
It’s not as harsh or permanent
A gloss is very acidic and closes the hair and the cuticle real tight. The result is a very smooth surface texture that will reflect a lot more light and have a much softer feel to it. On the other hand, regular color contains ammonia, which opens up the hair cuticle and deposits color into it, therefore damaging the hair.
Provides translucent color and intense conditioning.
A gloss will work with the variation of tone that you hair naturally has, allowing for a more subdued shade. If you have gray hair and if you put a gloss on, it will have a very tonal effect as opposed to being one solid opaque color. It also automatically makes your hair super shiny and smooth. It will even reduce a little bit of frizz, and overall, your hair feels like you had a conditioning treatment and color done at once
It can help tone down highlights
If your highlights end up looking a little too brassy, Cucinello recommends getting a gloss treatment right after to tone down the color. After every color in our salon, we finish the treatment with a gloss to lock the color in and to make sure that the tone is the exact shade that I want it to be.
You don’t have to change your natural hair color to get the benefits
There’s such thing as a clear gloss, which is essentially a powerhouse of a conditioning treatment for your strands. All you’d be doing is lowering the pH level of your hair and imparting extreme conditioning properties. There’s no better in-salon clear gloss treatment like Goldwell.